What makes you go back to your favourite blogs? Content and creativity are key factors right? For me it's also the voice behind the blog, one that sounds like they've taken the time to think about their readers. It's nice to be thoughtful online especially as we rely on words to get our thoughts across. So here are a few tips on showing some love to your readers :)
Be true & transparent
Having an authentic and genuine voice cuts through all the cr*p. Be true with your thoughts, don't feel the need to over hype a product or review just because you got it for free. Back up your opinions, list the pros and cons. Being transparent shows that you value your readers and they will trust your opinions. It's also a good idea to have a disclaimer or disclosure on your blog, so readers know what they're clicking on as well as protecting your work. So basically lay it all out there, plain and simple!
Don't be lazy
If you don't edit your posts, check for grammar or spell check then it looks rushed and half hearted. Readers will feel the same and pick up on this. I know the odd typo will slip in, but double checking your content before hitting publish makes all the difference. Add links and check they work, anything that makes it easier for readers to navigate is a plus. Writing a beauty review? Show swatches, a little pet peeve of mine when reviews don't include them! Taking the time to include them shows you want to be helpful and in depth with your review.
Interaction
Having a blog is a two way thing, sharing content, asking questions and evoking feedback is great but it's always nice to interact back. Taking a few minutes to reply back to comments, emails and tweets shows you appreciate your readers thoughts and you might even discover something new. I know I really appreciate your guys interactions!
Appreciation
Last but not least, showing appreciation shows that you care. So thank you to you, yes you guys for reading my blog. I've been blogging for over a year now and it's been amazing what I've learnt about myself creatively along the way. I feel inspired all the time when I discover talented bloggers! Sometimes I feel a bit lost and disconnected online but I think someone out there gets me :)
Do you feel valued as blog readers?
Worth a read: Being blogging savvy.
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